OMNIA Nightclub

Omnia was a new nightclub coming to Las Vegas at the home of the iconic Pure Nightclub at Caesar's Palace. We were tasked with designing this club experience with all the opulence its patrons came to expect of its predecessor. From naming the club, to creating the logo, to design aspects of the club, defining the full brand identity, and launching their first campaign for digital, social and OOH; we were involved in every aspect of launching the new nightclub. The club was an immense success from the first night - it even hosted the Biebs's monumental 21st birthday bash!  

ECD: Eric Cosper
CD Art: Kevin Kaminishi